Educate, Inform, Persuade

Our clients are diverse by industry, region and culture yet they share three core characteristics: they are commercially astute, they have a clear sense of direction and they enjoy strong leadership. In this section you can explore some of the projects we have delivered.

Task:
Avril Owton MBE owns and manages The Cloud Hotel based in the heart of the New Forest in Brockenhurst, Hampshire. A dynamic business personality in the region, Avril works hard to promote both her business and the industry at large. When the AA awarded Two Red Stars and recognised it as a prestigious ‘Inspectors Choice Hotel’ Avril asked Emmett & Smith to help raise awareness of this achievement amongst the local press. 

Result:
In addition to the coverage already achieved in Good Housekeeping and Caterer & Hotelkeeper, E&S conducted media relations with local journalists and secured coverage in the Southern Daily Echo and Hampshire Life magazine; as well as interest from the Park Radio and BBC Radio Solent.

Verdict:
Avril Owton MBE, Owner, The Cloud Hotel:  “I have worked with Emmett & Smith in the past and they never fail to impress me. Emmett & Smith is proactive, transparent and results driven and crucially, they have experience of working in our sector and understand the issues the industry face.”